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This web page seastarkennel.com states the following, "15 years ago, Seastar Kennel began with Rosie." We saw that the webpage also said " Rosie was a lovely example of the breed - proven in show and field." It also said " Jane decided to breed Rosie and to keep a puppy. The Rosebuds litter produced Sadie, who was an exceptional Toller in show and field, and truly a once-in-a-lifetime companion. Rosie and Sadie stole the hearts of my family and close friends who said they needed a toller too! We hope you enjoy our site and please feel free to email us with questions or comments." The header had nova scotia duck tolling retrievers as the highest ranking optimized keyword. It is followed by tollers, seastar kennel, and seastar which isn't as ranked as highly as nova scotia duck tolling retrievers. The next words seastarkennel.com used was toller breeders. duck tollers was included but might not be viewed by search engines.